Location: Beterverwagting

Job Summary: The Business Unit Head is responsible for the development and implementation of strategic market growth of portfolio brands inclusive of product distribution, advertising, promotion and market research. Also, identifying and securing innovative technology, products and/or services to expand the Company’s existing product portfolio in all public and private medical institutions in Guyana.

Main Responsibilities:

• Oversee the Management and co-ordination of all marketing, advertising and promotional staff and activities.
• Conduct market research to determine market requirements for existing and future products, analysis of customer research, current market conditions and competitor information on a regular basis.
• Monitor, review and report on all marketing activity and ROI results.
• Ensure regular ongoing communication with suppliers to ensure that the company is aligned to supplier objectives and expectations, appraised of relevant market conditions and brand related issues.
• Manage the product ordering process to ensure product availability and within company guidelines (i.e. based on agreed carrying stock levels) and at the right price.
• Manage and monitor inventories for business segment to ensure minimal out of stocks and slow-moving inventory.
• Conduct performance appraisals of team members in accordance with policies and procedures.
• Maintain a harmonious work environment and ensure team members comply with safety regulations.
• Manage, motivate, monitor and evaluate the performance of direct reports.
• Conduct Sales presentations to key stakeholders – Doctors, Nurses, Pharmacists and Hospital Administrators; etc.
• Perform pharmacovigilance responsibilities as per supplier(s) requirements.
• Manage supplier relationships with relevant market conditions, brand related objectives and expectations.
• Oversee the Key Account Plans for customers and conduct trade visits to ensure they are being activated and develop our existing suppliers’ product offerings.
• Spend time in the field to ensure the specific sales and brand objectives for each brand within the portfolio are achieved.
• Actively seek out new opportunities within the current portfolio.
• Manage the marketing AP budget and deliver marketing activity within their agreed budget as per approved brand plans.’
• Regulatory Responsibilities – Ensure AMDI is compliant
• Tenders Management – Identify and participate in relevant tenders (public & private sector)
• Quality Control Oversight – Liaise with the QA manager to ensure AMDI is compliant
• Chief Pharmacist – Signatory to documents requiring a licenced pharmacist sign off (For ex: narcotics licences).

Qualifications and Experience

• Bachelor’s Degree or Master’s in preferably Marketing/Management OR Combination of relevant training and experience in the same or equivalent capacity.
• At least 3-5 Years progressive sales experience with at least 2 years at the managerial level.